Paula Llinas

Paula was born in Buenos Aires, Argentina. She is currently based in London.

Her expertise in branding and design is shaped by her education at Central Saint Martins and Universidad de Buenos Aires.

Her work blends creativity with strategic thinking, earning recognition for its innovation and impactful storytelling.

Client list includes Estée Lauder Companies, BBDO Argentina, Grey México, and Amazon, among others.

Dedicated to mentoring emerging designers, she remains committed to pushing the boundaries of design.

Work/Commercial/Email/Instagram
Mixcloud

Series of digital assets to communicate a Global Virtual Dance Party for 2022 for the British online music streaming service.
Dec 04 2021 | Visual Design, Animation, Art Direction



Prime Day

Amazon’s largest global shopping event exclusively for Prime Members offering great deals, events and exclusive content. We seek to excite and delight our customers as we continue to improve their shopping experience.

The aim was to create a global campaign that reaches all Operations audiences across business units before, during and after Prime Day week to boost engagement and promote safety amongst employees.




15 July 2023 | Design, Illustration, Art Direction






Hispanic Heritage Month @ Amazon
 
Hispanic Heritage Month is a time to appreciate and celebrate the vibrant cultures, rich histories, and diversity of the American Latino community.

The campaign aimed to reach targeted audiences across North America and EMEA through social media marketing. As part of this initiative, five employee spotlights were designed, art-directed, and developed. These spotlights went live in September, each featuring a 30-second LinkedIn video and a 5-slide carousel on Instagram and Facebook, incorporating both static and animated elements.

LinkedIn, Facebook, and Instagram were identified as the primary media channels for this campaign. The targeted regions included Seattle/Bellevue, Quebec City, Phoenix, and London.

Photography: @iamcarloscruz
More on: @amazonopslife




15 Sept 2021 | Design, Illustration, Art Direction






Rexona

Digital static and animated ads for Rexona’s COVID-19 campaign in Argentina promoting the brand’s full range of desinfectant products.

Aug 01 2020 | Visual Design, Art Direction, Typography


Corona

Billboard advertising campaign for the Mexican beer during the Winter Holiday break in Argentina.
Oct 21 2019 | Art Direction, Photography, Visual Design